Abstract
Urban bus system: comparison between users and potential users evaluation models. The main objective of the actual investigation consist on the comparison of structure factors of two scales, which have been established to judge the opinions of the public about the bus as the most important means of urban transport. For this, a representative sample of the urban population of the Galician Autonomous Community was used. The psychometric analysis allows us to get to the conclusion that both scales have a similar scaling factor with acceptable psychometric characteristics. Moreover, there is a coincidence of opinion exposed by the regular and potential bus users, discovering that the latter used these stereotypes when formulating an opinion about the bus.
