Resumen
La implicación de los actores o “stakeholders” se considera fundamental para el turismo cultural sostenible en zonas rurales y remotas, aunque su aplicación práctica sigue siendo compleja. Este artículo presenta la metodología de participación de actores desarrollada en el marco del proyecto Horizonte Europa CULTURALITY, puesta a prueba en trece sitios piloto europeos. Basada en la teoría de los actores y en tipologías participativas, la metodología se estructura en cuatro fases para crear una base de datos sólida y ética: identificación y categorización de actores, comunicación multilingüe con registro conforme al RGPD y establecimiento de mecanismos para mantener el compromiso a largo plazo. Sobre esta base, los RuralSpots se implementaron como la primera herramienta participativa para traducir dicha base de datos en una participación real y activa. Se organizaron quince RuralSpots en cinco países, promoviendo el intercambio horizontal y la colaboración entre los actores. En total, el enfoque permitió mapear 4.572 actores potenciales e involucrar a más de 472 participantes en los RuralSpots, ofreciendo un marco replicable para la construcción de redes participativas en turismo cultural rural.
Citas
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