Keywords
rural development
sustainable tourism
situated knowledge
cultural heritage
community governance artesanía
desarrollo rural
turismo sostenible
conocimiento situado
patrimonio cultural
gobernanza comunitaria
How to Cite
Abstract
This article presents the findings of a study on the potential of craft to revitalise rural areas within the framework of the European CULTURALITY project, funded under Horizon Europe and running from 2024 to 2028. It is based on a theoretical and methodological approach that conceives of craft as a relational practice linked to the territory, integrating local knowledge, materials, ecological cycles and community dynamics. Using an interdisciplinary approach, a catalogue of good practices is developed based on variables such as sustainability, innovation, social impact and replicability, which guide the selection and analysis of some initiatives. The results show that craft can contribute to rural development and sustainable tourism when it is underpinned by community participation, collaborative governance, and the preservation of interdependencies between community, environment and local knowledge. Furthermore, the study highlights the importance of integrating tradition and innovation, diversifying economic activities, and strengthening intergenerational transmission. Taken together, craft emerges as a territorial epistemology that supports resilient economies and ways of life rooted in local areas.
References
Alonso, Pablo. El antipatrimonio: Fetichismo y dominación en Maragatería. Madrid: Consejo Superior de Investigaciones Científicas, 2017.
Anooja, Jayalakshmi, and Vibhavari Kumar. “Towards a Framework for Innovation in Craft-Design Practices.” IASDR Conference Series (2023). https://doi.org/10.21606/iasdr.2023.254.
Barnabé, Patricia. “Burel Fáctory.” In The Green Book, 132–50. Lisboa: ATP – Portugal, 2022.
Bélanger, Charles, and Verónica Gómez. “ISTO: líder mundial en sostenibilidad social del turismo.” Estudios Turísticos 228 (2023): 181–92. https://doi.org/10.61520/et.2282024.1251.
Briciu, Arabela, Victor A. Briciu, Adina N. Candrea, Mihai L. Pascu, Niki Kavoura, and Lavinia Constantinescu. “Promotion of Intangible Heritage on Social Media.” In The International Conference on Strategic Innovative Marketing and Tourism, 637–45. Cham: Springer Nature Switzerland, 2024.
Brown, David L., and Kai A. Schafft. Rural People and Communities in the 21st Century: Resilience and Transformation. Cambridge: Polity Press, 2011.
Castellano, Francisco, José Castro, and Amador Duran. “El concepto de medio rural: dificultades y perspectivas.” Revista Espacios 40, no. 14 (2019): 16–25.
Consejo de la Unión Europea. “Council Conclusions on Participatory Governance of Cultural Heritage (2014/C 463/01).” Official Journal of the European Union C 463 (2014): 1–3. https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX:52014XG1223(01).
Corripio, Llara. “Proyecto Europeo Culturality: Sinergias culturales para la resiliencia rural.” Cuadiernu, no. 13 (2024): 124–36.
Deleuze, Gilles, and Félix Guattari. Mil mesetas. Valencia: Pre-Textos, 2004.
Delaval, Awen. “Samatoa: Weaving a Lasting Connection and Empowering the Search for Excellence.” Social Innovations Journal, no. 57 (October 2019). https://socialinnovationsjournal.com/index.php/sij/article/view/11848.
Despret, Vinciane. Habitar como un pájaro. Buenos Aires: Cactus, 2022.
Escobar, Celeste. “La Ruta del Barro: Una Experiencia Vivencial del Turismo Comunitario.” Revista Científica OMNES 5, no. 1 (2022): 58–71.
European Commission. The Future of Rural Areas in the EU. Brussels: Directorate-General for Regional and Urban Policy, 2017.
Fernández, David, Belén Prados-Peña, Ana M. García-López, and Valentín Molina-Moreno. “Crafts as a Key Factor in Local Development: Bibliometric Analysis.” Heliyon 9, no. 1 (2023). https://doi.org/10.1016/j.heliyon.2023.e13039.
Fundesarte. Proyecto de identificación de buenas prácticas colaborativas entre artesanía y otros sectores económicos. Madrid: Escuela de Organización Industrial, 2021.
Haraway, Donna. Ciencia, cyborgs y mujeres: La reinvención de la naturaleza. Madrid: Cátedra, 1995.
Haraway, Donna. Staying with the Trouble: Making Kin in the Chthulucene. Durham, NC: Duke University Press, 2016.
Huang, Tao, and Erik Anderson. “Designing for Revitalization of Communities through New Business Models for Traditional Arts and Crafts.” Art and Design Review 7, no. 4 (2019): 225–36. https://doi.org/10.4236/adr.2019.74018.
Interreg Alpine Space. ALPTEXTYLES Synthetic Handbook. 2023. https://www.alpine-space.eu/wp-content/uploads/2024/07/01.-Handbook.pdf.
Karakul, Özlem. “The Effects of Tourism on Traditional Craftsmanship for the Sustainable Development of Historic Environments.” European Journal of Sustainable Development 8, no. 4 (2019): 380–90. https://doi.org/10.14207/ejsd.2019.v8n5p380.
Krenak, Ailton. Futuro ancestral. Madrid: Taurus, 2025.
Mantecón, Alejandro, María Velasco, and Rafael Huete. “La sostenibilidad social del turismo: un modelo multidimensional.” Estudios Turísticos, no. 228 (2023): 17–28. https://doi.org/10.61520/et.2282024.1241.
Mazoudi, Jaouad El. “Regional Innovation via Social Entrepreneurship: An Exploratory Study of a Moroccan Social Enterprise.” In Responsible Innovation in Crisis Response: Balancing Urgency with Ethics and Sustainability, edited by Abdelali Ezziadi and Rachid Elkachradi, 95–128. London: IGI Global Scientific Publishing, 2026. https://doi.org/10.4018/979-8-3693-6587-8.ch004.
Nardelli, Mary A., Thaisa E. Vianna, and Leticia B. Nitsche. “Integração comunitária: Red Tusoco como um modelo de gestão participativa na organização del turismo local.” Caderno Virtual de Turismo 16, no. 2 (2016): 111–25. https://doi.org/10.18472/cvt.16n2.2016.1155.
Navajas, Óscar, and Jesús Fernández. “Innovación social y destinos turísticos. El caso de la Ponte-Ecomuséu (Santo Adriano, Asturias, España).” In Modelos de gestión e innovación en turismo, edited by Manuel Figueroa Palomo and Clara Martín-Duque, 187–208. Cizur Menor: Thomson Reuters-Civitas, 2019.
Organización Internacional de Turismo Social y Secretaría de Integración Turística Centroamericana. Manual de buenas prácticas de turismo social, solidario y sostenible. 2022.
Pardo, Erika. “D90: La lectura contemporánea de la tradición.” I+ Diseño: Revista Internacional de Investigación, Innovación y Desarrollo en Diseño 6, no. 6 (2011): 25–35.
Prats, Llorenç. “La mercantilización del patrimonio: entre la economía turística y las representaciones identitarias.” PH Boletín del Instituto Andaluz del Patrimonio Histórico, no. 58 (2006): 72–80.
Raven, David. “Artisanal Knowledge.” Acta Baltica Historiae et Philosophiae Scientiarum 1, no. 1 (2013): 5–34. https://doi.org/10.11590/abhps.2013.1.01.
Sendra, Dalia, Ana M. Ferreira, and Carlos Duarte. “Crafts Design for Social Change: Drafting a Framework for Co-Creation in Rural Areas.” The International Journal of Design in Society 18, no. 1 (2024): 141–60. https://doi.org/10.18848/2325-1328/CGP/v18i01/141-160.
Shakya, Martina, and Gianluca Vagnarelli. “Creating Value from Intangible Cultural Heritage—The Role of Innovation for Sustainable Tourism and Regional Rural Development.” European Journal of Cultural Management and Policy 14 (2024): 12057. https://doi.org/10.3389/ejcmp.2024.12057.
Strathern, Marilyn. Partial Connections. New York: AltaMira Press, 2004.
UNESCO. Convención para la salvaguardia del patrimonio cultural inmaterial. 2003. https://ich.unesco.org/es/convencion.
United Nations. “Tourism and Sustainable Development.” World Tourism Organization. s. f. https://www.unwto.org/es/desarrollo-sostenible.